Tourism Strategic Planning For Dahab Assignment Sample

Introduction Of Tourism Strategic Planning For Dahab

Wide and extremely complicated documentation like the tourism growth policy can be developed via scholarly techniques. The aims, duties, and obligations for the advancement of this industry are outlined in this vital paperwork, which additionally serves as a foundation for an ideal future of Dahab town.

Tourism Strategic Plan for Dahab

With some of the best windsurfing waves worldwide off Dahab's coastlines, this old Bedouin angler community has become a well-liked getaway, particularly for professional windsurfers (Prama et al. 2020). Dahab, traditionally renowned as a carefree, backpacker-friendly location, is growing increasingly developed while still maintaining an informal vibe.

Figure 1: The Scenic Underwater Beauty at Dahab

(Source: Mansour, 2022)

Vision & Objective

• To construct new buildings using spires, vaults, archways, and different traditional structures as well as aesthetically pleasing and historically relevant construction approaches.
• To create and put into place an approach to handling solid waste within southern Sinai which is cost-effective and environmentally friendly that takes care of garbage pickup, destruction, and hygienic processing as well as trash segregation, and dumping.
• To provide adolescents with work.
• To tailor Agenda 21 to local circumstances and include the municipal government in doing so.

Present Issues

Although Dahab's outreach to the public was excellent, its initial reaction regarding the oil leak did bring up several problems (Enterprise, 2022). The crucial period for action and clear information is the initial 48 hours following a leak of crude oil, however the government's strategy involved very little openness and information concerning what happened on ground level.

Beach & Reef Clean-Ups

• Maintaining the coastline alongside the coral requires constant effort, particularly in a windy location like Dahab! The two most popular periods of the year for businesses to close operations to focus around on the prevailing issue are in April and September (“Earth Day” and the “International Day for Clean-up”).
• However, Dahab individuals and companies are increasingly addressing the everyday issue of removing waste on property, urging locals to assume charge with their neighbourhood and cooperate with municipal departments to safeguard this area.

Competitor Analysis for Dahab

Cairo is home to thousands of individuals who commute to their 9 to 5 occupations, experience hour-long gridlock in traffic, and breathe regularly dirty air. In accordance with research conducted by Hamdyand Ali, (2022), many Dahabians are beginning to abandon behind the consumerism-centred routines of their hometowns and relocate to areas like Dahab, a hamlet situated on the southern portion of the Sinai Peninsula that occupies a spot approximately eighty kilometres east of Sharm El Sheikh.

Safir Dahab Resort

This is a resort full of luxury is situated in a beautiful sheltered in the lagoon providing accommodation at the beach front of the Red Sea having an inventory of 159 rooms. Safir Dahab Resort offers a heaven of transquility and peace. The perfect setting for an ideal base to explore the beauty of Dahab region has been assigned by the Dahab authority. The hospitability is truly Arabian with the amenities that supersede the guests as travelling is an entourage. Safir Dahab is located at the coast on the Red Sea. It has directed the access of the natural lagoon as an ideal for diving and windsurfing and snorkelling. Another highlight is to climb the mountain names Moses providing the view of the sunrise from the top of the mountain at Dahab. Dahab appears more comfortable and boasts somewhat of a picturesque hometown feel than this extremely touristic resort town, which is developed for tourists as well as has a somewhat cosmopolitan vibe. It primarily caters to tourists featuring a large number of lodging establishments and eateries, but it also has a "real" hamlet wherein residents actually live.

Sharm El Sheikh might make the ideal seaside getaway location thanks to its superb coastlines, stunning reef systems, and a few among the globe's top diving sites. The town also exudes mystique and romanticism thanks to both its perfect position at the southernmost point on the Sinai region and its closeness to the vast wilderness. Sharm El Sheikh, additionally referred to as the "City of Peace" owing to the numerous global reconciliation conferences that are currently taking place here, is ideal for a restful break or a thrilling journey (Abdelmoaty et al. 2023). This part of the country offers facilities including beachfront swimming and tanning, seeing the Old Town, and touring the vicinity's renowned heritage sites.

Jaz Dahabeya

Jaz Dahabeya is a four-star hotel the stunning views of the Red Sea and the Sinai Mountains featuring a lagoon-style pool, a sauna, and message treatments for setting the picturesque in the garden full of palm trees. The elegant rooms have internet facilities for accessing the required information and the rooms also have big windows acting as the balcony. Besides this, the pool area provides greater access for enjoying the beauty of nature. The hotel has gym facilities with various types of equipment. The Spa makes feel good and the people like to take regular spas, which makes this service more demanding.

Hurghada, the town which at first survived the initial hundred years of its history functioning as a peaceful modest home to the fisherman community located by the Red Sea, has become nowadays one of the Middle East's preferred beachfront and snorkelling locations, along with a valid reason. Hurghada boasts a massive 13 listings in “Underwater Travel's Globe's Top 100 Diving Locations” in 2022, making it a popular location for adventure lovers (Ali, 2020).

Services such as the beach front outdoor furniture, Sun deck, Terrace, Private beach ares and gardens are present for the customers of the hotel. Swimming pool for the adults and footbath for the kids, beautiful beach umbrellas, and beauty services for beach chairs with beach towels. Outdoor pool and hot tub facilities but pets not allowed inside the hotel. The facility for the Sauna adds an additional charge. Live performances of Aerobics music and kids club for entertainment are also available. Services such as diving, wind surfing, and darts are available inside the hotel.

Hurghada has become a year-long vacation spot, although it actually is contingent upon what people want to do while there. Hurghada's "high season" is between the months of spring and autumn, while the season appears to be its optimum (beach climate with no rising heat), therefore Hurghada is bustling. Summertime is a terrific season to visit because this is a seaside vacation town, however only when one can withstand everyday conditions that range from mid- to high-thirties (Celsius) or the upper nineties (Fahrenheit) with the blazing sun.

Shuffling services and an airport shuttle with air conditioning facilities are available inside the hotel. The different types of shops for shopping the gifts for the outsiders along with their family, room facilities and proper room services are also available. Basically, the language which is spoken is Arabic and English.

In the dead of winter, numerous Europeans are keen to flee below-freezing conditions and seek refuge in Hurghada, where it is warm every day and gets up to peaks of around 20 degrees Celsius or 70 degrees Fahrenheit.

Verdict

These towns rival Dahab on an equal footing. Despite this, the sleepy hamlet of Sinai continues to grow into a seaside bohemian dream. In contrast to Sharm El Sheikh's beachfront resort-centred town which is entirely for tourists from abroad, the city continues to maintain an original character.

Solutions To The Present Problems and Difficulties

• Creating jobs in the sector for dealing with solid waste by the help of unemployed young people.
• Increase in employment prospects using the growth within the regional tourism sector.
• The goal aimed to form an ongoing collaboration with all the participants through public-private relationships.

By the means of community discussions, stakeholders engaged and determined these goals. Those engaged included the regional Bedouin community, lodging facilities, the city government, charities, community-based organisations, journalists, and media outlets.

Vision And Objectives to Identify the Key Stakeholders

A key component of the creation of a green tourist industry is the involvement of stakeholders throughout the formulation of decisions. A number of parties have the potential to have an effect on the preparation and expansion of the hospitality sector of Dahab (Aboul-Dahaband Saied,2021). Individuals take on an array of responsibilities and occasionally might have conflicting ambitions and goals. A vast network of interdependent stakeholders makes up the contemporary tourism sector in Dahab (Riad,2019). For the aim to establish and execute travel programmes that produce superior outcomes, it is crucial to comprehend their requirements and aspirations. Stakeholders can offer insightful suggestions on initiatives which are being considered, that can aid in identifying possible issues prior to materialise (Van Tulder et al. 2021). Lower expenses and improved administration of future projects may result from such approaches.

• Municipality: Being component of the regional global endeavour, there has been a continuous attempt to execute the Local Agenda 21 to benefit the Tourism and Travel Sector throughout South Sinai (Vera et al. 22019). An attempt to preserve the recently implemented solid waste structure, involves organisational and resource development for regional municipal governments.
• Investors: In Nuweiba, prospective hotels have been built, and are presently being approached by stakeholders (Tews et al. 2022). There are additionally presently more accommodations, and disposal of waste, a proper logistic system for waste transportation, and disposal are now compensated for with more expensive rates. For the entire structure across all components to be financially sustainable, their operating expense is required to be covered by revenues.
• Community: Beginning in May 1997, educational efforts on the idea of "separation of wastes at the source," This process entailed distinguishing between inorganic as well as organic waste materials (Mohamed et al. 2022). The community forms an essential component of long-term viability gave this endeavour the full backing of the community.
• Media: The mainstream media has been attentively following the developments in the southern portion of Sinai as well as has currently begun covering the mobilisation of the relocation facility. The backing the public is additionally provided by the individuals who are supporting them.
• Central Government via several organisations: Using several different organisations, the government of is involved presently with these interested parties as stakeholders: Protectorates Department, Environmental Affairs Agency (EEAA), and Cabinet of Ministers (El?Naggar et al. 2022). Together with each of these organisations, the governmental entity carries out an Environmental Impact Assessment (EIA) for the landfill's sanitary conditions (Prama et al. 2020). Additionally, the nation's government contributes the sum of cash needed for the endeavour's execution via the social trust fund towards advancement.
• Private Sector Investors: Accommodations, eateries, coffee shops, and camping grounds take advantage of trash segregation at the place of origin, reimburse the operations rendered, and advertise the programme.

Implementation Of Strategies

Table 1: Action Plan

(Source: self-created)

Strategy Evaluation

Impact On Residents

The Bedouin Muzziena clan is the most ancient surviving group in Dahab. Numerous clans of the native Bedouin of the Sinai have been residing there for over eight hundred years (Blue Beach Club – Dahab, 2019). Dahab's rich tradition of culture is thanks in large part for the Bedouins that continue to call Dahab home. The overwhelming response from both domestic and foreign tourists aided these individuals. This has significantly increased Dahab's economic capital. At the same time, traditional handmade items have gained popularity among people as a popular homecoming gift.

Impact On Tourists

Touristsarestartingtoleavetheirhometowns'consumerism-centeredhabitsbehindandmovetoplaceslikeDahab,ahamletlocatedonthesoutherntipoftheSinaiPeninsula.

Recommendation

• Additional facilities and cleanliness for children and the disabled would bring in more tourists.
• Advertising strategies for building an image is also helpful.
• Embracing environment-friendly practices for the sea beaches and coral reefs at Dahab.
• Instead of only providing attractions for visitors, creating memorable trips could be helpful for Dahab.

References

• Abdelmoaty, G.A., El-latief, A. and Fathey, M., 2023. Evaluating the Impacts of Special Events on Promoting and Developing Tourism and Hospitality Sectors: A Case Study of COP27, Sharm El-Sheikh, Egypt.Journal of Association of Arab Universities for Tourism and Hospitality,24(1), pp.136-167.
• Aboul-Dahab, S.A.E. and Saied, B., 2021. The influence of green human resources practices on sustainable performance in Egyptian hotels.International Journal of Customer Relationship Marketing and Management (IJCRMM),12(4), pp.1-16.
• Ali, A.M., 2020. CREATING A SUSTAINABLE DEVELOPMENT STRATEGY IN AN INDEPENDENT HOTEL, HURGHADA, THE RED SEA.
• Bedouin Divers Dahab. (2019). Bedouin Divers Dahab - Dive Sites Dahab. [Online] Available at: http://www.bedouindiversdahab.com/dahab-dive-sites.html#prettyPhoto [Accessed on: 26thJuly, 2023].
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• Enterprise. (2022). When oil washed up on Dahab's shores, local residents jumped into action. [Online] Available at: https://enterprise.press/greeneconomys/when-oil-washed-up-on-dahabs-shores-local-residents-jumped-into-action/ [Accessed on: 26thJuly, 2023].
• Hamdy, S.A. and Ali, N., 2022. Evaluation of the Service Quality of One-Day Trips in South Sinai from a Tourist's Point of View.Minia Journal of Tourism and Hospitality Research MJTHR,14(1), pp.1-22.
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• Prama, M., Omran, A., Schröder, D. and Abouelmagd, A., 2020. Vulnerability assessment of flash floods in Wadi Dahab Basin, Egypt.Environmental Earth Sciences,79, pp.1-17.
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