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Introduction of Making Sense Of Change Management Assignment
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The study will provide detailed information about the change management on the basis of the invasion of Ukraine by Russia. It would reflect the various changes that are taking place in respect to the invasion that has been made by Russia over Ukraine. On the other hand, it would also depict information about the one change management theory for describing the impact that this invasion has on the supply aspect of the economic operations and business of the entire Europe. At last, it would depict a suitable conclusion about the overall lessons that had been learned and known from this discussion.
Change Management on the basis of the invasion of Ukraine by Russia
Analysis
The Russian invasion of Ukraine started on 24th February 2022 when the President of Russia Vladimir Putin declared war on this nation. This was done after giving legal recognition to the capture of the Donbass region of Donetsk and Luhansk as independent republic states. Moreover, the major causes behind the invasion of Ukraine were the instinct of the President of Ukraine, Volodimyr Zelensky who continuously pressed the western nations and America to incorporate them in NATO and the European Union (Cameron & Green, 2019).
Although every nation has the independent right to decide in which diplomatic or geopolitical forum they want to join, the main concerns of Russia was that if somehow Ukraine is incorporated into NATO, then America, who is their arch rival, would come to the doorstep of Moscow, the capital city of Russia. This is because Moscow is very near the capital city of Ukraine, Kyiv.
Moreover, Russia also had concerns regarding the five major nuclear plants of Europe that are located in Ukraine which were abandoned by them after the fall of the Soviet Union in 1991. However, in 1994 as per the denuclearization program the government of Ukraine destroyed all the nuclear weapons that were left behind by Russia but nuclear power plants existed that generated almost half of the electricity of Ukraine. Thus, as per different recent news reports Putin feared that all those nuclear power plants could fall into the hands of America after Ukraine joins NATO and this nuclear infrastructure could be used by them to help Ukraine develop nuclear weapons (Getzner&Moroz, 2022). Thus, fearing the future threat to their territorial integrity and national security Russia invaded Ukraine after officially declaring war.
On the other hand, in a press conference Joe Biden persistently said that a major cause behind the invasion is that Putin wants to recreate the Soviet Union. The war led to heavy encircling, shelling and bombardment of military infrastructure, some residential buildings, schools and hospitals of major cities and ports of Ukraine such as Kyive, Mariupol,Kherson, Kharkiv, Odessa and others. There are deaths of more than 2000 civilians, thousands of deaths of both Russian and Ukrainian soldiers and displacement of 2.6 million civilians as refugees (Astrovet al., 2022). Although the Russian troops had captured the southern ports and outskirts and encircled the major cities, there were reports of stiff resistance from soldiers of Ukraine. Thus, the losses from both sides are very high. However, this war has also led to huge hardcore and tough economic sanctions and ban on Russian airspace, food items, oil and energy supplies by NATO and EU which further generated negative impact on the economy of Europe who highly dependent on energy supply of Russia for electricity and soars the prices of Crude oil highest in this few decades. Moreover, it also hampered and changed the entire supply chain management system.
Lewin’s change management model
Unfreezing
It refers to the identification and recognition of the desire and necessity for change. It signifies the things that are required to be changed. On the other hand, it also promotes the replacement of old and previous attitudes and behavior of an organization (Cone &Unni, 2020). This factor also helps in ensuring that there is strong assistance from the management. Moreover, it assists in understanding and managing concerns and doubts. As per the war between Russia and Ukraine and its related economic bans and sanctions, the business organizations of Europe are required to recognize the urgent necessity for change in the market structure, location and supply for ensuring the regular flow of crude oil, necessary food items, raw materials, energy supplies and others from alternative countries who have all of these substances in abundance just like Russia.
On the other hand, it can be observed that the things that need to be changed are the trade routes for gaining delivery of natural resources and other products which the organizations of Europe sell in the markets as Russia in retaliation too had banned their airspace for the European flights (Leon et al., 2022). The organizations now have to replace their old business techniques and strategies with the new one so that the fallout of the financial sanctions on Russia could not hamper them in the long run. The management departments of the organizations are also required to give strong moral and advisory support to the owners and CEOs in transforming their business tactics and geographical routes.
Changing
It defines the actions that facilitates the planning of the changes with proper predictions and assumptions about its impact in the future time period. On the other hand, it also reflects the application and practical implementation of the plan by an organization for giving a realistic approach to it (Galli, 2019). This second factor also signifies the necessity of assisting the employees or staff in learning and gaining knowledge about the innovative ideas, viewpoints or perspectives. On the basis of war between Russia and Ukraine and its related economic bans and sanctions, the retail business organizations of Europe are required to plan the new transformations in supply of natural resources and other finished goods which will help them in covering the sudden logistic crisis that they had to face now as no proper formulation and finalization of change management had been adopted by the European Union, America, NATO or G7 countries (Paulson et al., 2022).
This lack of planning is also creating huge chaos and panic among the organizations that deal with the business of necessary food items, natural gas, crude oils, energy supply business and others. On the other hand, it is also necessary for the managers of organizations in Europe to generate infrastructure development for the conduct of training and learning programs so that employees and workers of company can be able to know about the new production, marketing, selling and supply techniques that are to be adopted by them for shifting their dependence from Russian markets and suppliers to other Asian countries in future (Liadzeet al., 2022). This will help the employees too in increasing their versatility and productivity along with gaining scopes to increase salary and promotion in future times.
Freezing
It signifies that the changes that were recognized and planned are being stabilized and reinforced and appropriate results are being gained from it. This factor determines the integration of the changes into the general process of executing and operating business functions (Umland, 2022). It additionally reflects the development and generation of processes to sustain the transformation and changes that are being done.
At last, this third element of Lewin’s model of change management reflects the celebration of success after gaining the desired goals (Abuseridze&Grasis, 2022). On the basis of the war between Russia and Ukraine and its related economic bans and sanctions, the business organizations of Europe are required to look after whether the transformations that are being made by EU, America and G7 countries are properly stabilized or not. Moreover, they also needed to assess whether the new changes that have been made in the supply of necessary finished products and natural resources are properly amalgamated or not in the general process of business activities (Oxford Analytica, 2022). They are also required to upgrade methods of maintaining and retaining the shift in supply chain from Russia to other nations for a long time along with enjoying success in the future by obtaining desired goals. There might be huge resistance from the employees’ side in the form of protests against the economic sanctions that are being imposed by NATO. This is because as the Russian oligarchs and their companies are being banned from operating their business in Europe, hence, it is creating huge unemployment not only among the Russians employees working there but also among the European employees too. Moreover, there are chances of generating huge changes in the organizational structure that might be problematic in the long run for employees of Russia and EU alike as they will not be able to instantly adapt with all those rapid changes as they are not aware many new working patterns and technologies.
Conclusion
From the above study, it has been analyzed that the major causes behind the invasion of Ukraine was the instinct of the President of Ukraine, Volodimyr Zelensky who continuously pressed the western nations and America to incorporate them in NATO and the European Union. Moreover, it has been observed that war led to heavy encircling, shelling and bombardment of military infrastructure, some residential buildings, schools and hospitals of major cities and ports of Ukraine. The above study assisted in knowing the different economic sanctions that have been imposed on Russia after the invasion. It has been identified that signifies the things that are required to be changed. On the other hand, it also promotes the replacement of old and previous attitudes and behavior of an organization. This factor also helps in ensuring that there is strong assistance from the management. It has been observed that the retail business organizations of Europe are required to plan the new transformations in supply of natural resources and other finished goods which will help them in covering the sudden logistic crisis that they have to face now.
References
Abuseridze, G., &Grasis, J. (2022). Legal and Economic Consequences of Russia’s Expansionary Policy. In Handbook of Research on Ethnic, Racial, and Religious Conflicts and Their Impact on State and Social Security (pp. 243-256). IGI Global.
Astrov, V., Grieveson, R., Kochnev, A., Landesmann, M., &Pindyuk, O. (2022). Possible Russian Invasion of Ukraine, Scenarios for Sanctions, and Likely Economic Impact on Russia, Ukraine, and the EU. Policy.
Cameron, E., & Green, M. (2019). Making sense of change management: A complete guide to the models, tools and techniques of organizational change. Kogan Page Publishers.
Cone, C., &Unni, E. (2020). Achieving consensus using a modified Delphi Technique embedded in Lewin’s change management model designed to improve faculty satisfaction in a pharmacy school. Research in Social and Administrative Pharmacy, 16(12), 1711-1717.
Galli, B. J. (2019). Comparison of change management models: similarities, differences, and which is most effective?. In R&D Management in the Knowledge Era (pp. 605-624). Springer, Cham.
Getzner, M., &Moroz, S. (2022). The economic development of regions in Ukraine: with tests on the territorial capital approach. Empirica, 49(1), 225-251.
Leon, D. A., Jdanov, D., Gerry, C. J., Grigoriev, P., Jasilionis, D., McKee, M., ... &Vågerö, D. (2022). The Russian invasion of Ukraine and its public health consequences. The Lancet Regional Health–Europe.
Liadze, I., Macchiarelli, C., Mortimer-Lee, P., &Juanino, P. S. (2022). The Economic Costs of the Russia-Ukraine Conflict.
Oxford Analytica. (2022). Ukraine crisis will bring heavy costs for Europe. Emerald Expert Briefings, (oxan-db).
Paulson, N., Janzen, J., Swanson, K., Schnitkey, G., Zulauf, C., & Series, G. P. (2022). Revisiting Ukraine, Russia, and Agricultural Commodity Markets.
Umland, A. (2022). Germany’s Russia Policy in Light of the Ukraine Conflict: Interdependence Theory and Ostpolitik. Orbis, 66(1), 78-94.